Celebrity bras get all the attention, don’t they? They’re
always popping out from nowhere to grab the limelight, with the celebrity owner
apparently powerless to stop them, and baffling us with phrases such as ‘wardrobe malfunction’ by way of explanation. Judy Finnigan’s bra was so big
and white and lacy it simply had to have its moment in the spotlight at the
National Television Awards. While Madonna and her vast and exotic underwear
collection have a history of combining forces to ensure maximum publicity for
both the garment and the woman.
But don’t celebrity pants want to have their moment to shine
too? Of course they do, and they invariably grab those fleeting moments with
such panache that they can’t help but steal the show. And the merest hint of
fabric is enough. The winning combination of a celebrity getting out of a car
and wearing a short skirt is the optimum time for any self-respecting pair of
pants to dazzle its audience, especially if the celebrity owner happens to have
a penchant for publicity. Jordan’s and Britney’s knickers (amongst others), we
salute you.
But it’s not just those girly knickers and thongs that have
all the fun, oh no. Manly boxers and briefs are getting in on the act too, and
they’re getting cunning. Footballer Nicklas Bendtner’s pants’ audacious display
in the middle of an international football match managed to reach a global
audience of millions by masquerading as an advertising stunt.
But the most
respect has to go to rugby star Ben Cohen’s pants, which have taken centre
stage in a charity fundraising campaign. Ben’s pants, having got a taste of
fame during a more traditional advertising campaign, decided to take it one
step further and front the world’s first foundation dedicated to anti-bullying,
the Ben Cohen StandUp Foundation. So pants really CAN make the world a better
place.
And remember, celebrity or not, show your pants some love
this September and let them hang out proudly at Pants in the Park.
